Our Story

The Story Begins Here...

At the turn of the 20th Century Mr. Fong Chee Heng landed on the shore of Singapore from Guangdong. He was overwhelmed with hopes and happiness when he saw the opportunities in this thriving seaport. He had his aspiration for Tong Heng (Opulence of the Orient) would be a dream into reality.

From humble beginnings of a push cart hawker, the business thrived progressively. Mr. Fong and his son Chiok Kai found a home in a shop along Smith Street in the 1920s. The Fong’s continue to cultivate and nurture the pastry business to greater heights.


The Story Begins Here...

At the turn of the 20th Century Mr. Fong Chee Heng landed on the shore of Singapore from Guangdong. He was overwhelmed with hopes and happiness when he saw the opportunities in this thriving seaport. He had his aspiration for Tong Heng (Opulence of the Orient) would be a dream into reality.

From humble beginnings of a push cart hawker, the business thrived progressively. Mr. Fong and his son Chiok Kai found a home in a shop along Smith Street in the 1920s. The Fong’s continue to cultivate and nurture the pastry business to greater heights.


The Highlights of Our Goal

Besides striving to deliver superior quality and taste in our pastries, Tong Heng aims to perpetuate the rich Chinese heritage down the generations by creating awareness through the variety of products that we offer in celebration of each traditional Chinese festival.

During the Lunar New Year season, we offer the traditional New Year Cake (“Nian-Gao” 年糕), which sounds like “年高”, denoting the popular New Year greeting by the Chinese to one another “步步高升”, wishing one another promotion to greater heights with each new year. We also offer a wide selection of New Year cookies and goodies, all of which with auspicious names and meanings to usher the New Year with good tidings.

  In celebration of the Mid-Autumn Festival (“Zhong-Qiu-Jie” 中秋节), the intricately handcrafted Mooncakes (“Yue-Bing” 月饼) are being savoured in commemoration of how the Chinese valiantly overthrew the Mongolian rule over ancient China.

Traditional Chinese weddings are never complete without the customary Wedding Cakes (“Jie-Hun-Li-Bing” 结婚礼饼) being distributed by the newly-weds to their friends and relatives in celebration of their blissful union.

Newborns, upon reaching their first-month’s milestone (“Man-Yue” 满月), are being celebrated as the proud parents deliver gift packs of cakes to friends and relatives announcing the wonderful news.

Filial piety is a much esteemed virtue in the Chinese culture. Hence, during the celebration of an elderly’s birthday, the Longevity Buns (“Shou-Tao” 寿桃), and Longevity Noodles (“Chang-Shou-Mian” 长寿面), are must-haves at the celebration meals.

These are some of the highlights of products we offer in bid to keep the exquisite Chinese traditions and rich heritage alive through the generations.


Next Chapter

Today, the business is passed on and run by the 3rd generation of the family with a full-fledged kitchen operating out of 285, South Bridge Road. The business continues to tempt palates, winning hearts with the authentic taste of traditional delicately handmade freshly baked pastries with a modern twist.


Copyright © 2017 TONG HENG